Berlin Fashion Week (BFW) returned to the German capital once again, running from September 5 to 10 and offering a jam packed schedule of 36 runway shows, 25 exhibitions and installations, two conferences and a range of parties and side events.
Throughout the week, the city was home to the likes of the Berlin Fashion Summit, during which panels discussed the topic of sustainability alongside a related exhibition, and a cohort of studio visits as part of the organisation’s recently launched Studio2Retail concept, an initiative that aims to connect brands directly to consumers. Parties and other occasions bolstered the concept, which also included the launch of a circular pop-up shop hosted by sustainable label Zamt and fashion rental app Clothesfriends.
Fashion for the season, while emphasising German designers, highlighted a number of international players, including more than 35 Ukrainian designers who took part in various runways or exhibitions around Berlin, gaining the opportunity to showcase their collections to an international audience. Below, FashionUnited has highlighted some of the most notable runways and events from BFW.
Bobkova: vintage-inspired tailoring
Ukrainian label Bobkova joined the BFW line up this season, presenting a SS23 dedicated to spotlighting “freedom on a grand scale”, as a press release read. Its message referenced both the freedom of its own country and the freedom of identity, shown through styles that aimed to break down gender-specific conventions. The collection’s technical aspects drew inspiration from traditional Japanese unisex cuts, evident in tailored skirt and pant suits which sat next to oversized shirts and asymmetric dresses.
The label’s designer Kristina Bobkova took cues from the blossom trees in her hometown of Kyiv for this season’s colour palette, offering up looks in yellows, pale pinks and cream whites that contrasted the emerald green, earthy browns and silver accents. Bobkova also explored traditional Ukrainian crafts for the line's accessories, including for the making of jewellery beads which were fired in kilns in Ukraine’s Ternopil region. The accessories offer come as part of a collaboration with sustainable German bag brand Chris Bader, which launched during BFW and will also launch later in New York, Shanghai and Paris.
Marcell von Berlin: bringing the metaverse to retail
As part of the German Fashion Council’s Studio2Retail concept, presentations and events were held at various stores and designer studio’s around the city. One event included the opening of a new store concept for Marcell von Berlin, who welcomed the metaverse into his retail space.
At the designer’s Berlin flagship store, von Berlin implemented augmented reality (AR) windows where a QR code, once scanned, will allow a visitor to view the brand’s entire new collection on their device. Inside the store, attendees could also explore a metaverse environment and digital iterations of von Berlin’s designs via a computer, including a virtual handbag and dress which were exhibited in a desert-inspired online space.
Speaking to FashionUnited, Ayan Yuruk, founder of the creative agency Showz responsible for the development of the retail concept, said that the use of AR allowed the brand to showcase its entire collection in a new and exciting way. “People really interact with the display and are curious, it is so easy to use,” he noted, adding that the metaverse offering was a new division of his company, designed to provide clients with unlimited retail opportunities.
The 22/23 collection itself draws inspiration from Los Angeles, where von Berlin also has a base, with references to the area’s mountainous landscapes and desert valleys. Colourful oversized suits and snake print pieces were created for the purpose of daytime wear, while miniskirts and sequin dresses, complete in darker hues, provided a nighttime option. The collection will be available to purchase online from October in the brand’s online shop and LA and Berlin flagship stores.
Dawid Tomaszewski: eveningwear with a twist
Drawing inspiration from 70s fashion, David Tomaszewski presented his take on eveningwear in his latest collection, ‘Intimate Realm’. The Berlin designer opted to explore vastly different silhouettes for each piece, bringing together varying shapes and cuts that were paired with bold coloured materials and contrasting textures.
Five of the garments were on display at Tomaszewski’s BFW event, held in a room at the Humboldt Forum which boasted a rooftop view of the city below. The pieces exhibited included a bright green gown, with a full tulle skirt, a red graphic floral set in a satin-like material and a chiffon two piece heavily embellished with sequin detailing. During the event, guests could also view the designer’s collection film, which put on display more pieces from the line.
“Each collection becomes my dream project anew," Tomaszewski explained in a release. "And in every collection, my inspiration is hidden in an almost intimate way. In this way, I not only express myself and my creativity, but also want to invite the viewer to dream, to touch and inspire him in his innermost being."
LML Studio: historical tailoring becomes modernised
Designer Lucas Meyer-Leclère staged an elaborate performance during BFW for the showing of his new ‘Sensible Ensemble’ collection for LML Studio. The display, hosted at the Hotel Telegraphenamt, aimed to celebrate the beauty of diversity in togetherness, a characteristic that was evident in both the show’s casting and its expansive collection.
The event began steadily, with a single model sporting a reconstructed short suit. He was followed by a fast paced runway where models strode through the room sporting an array of tattered frilled shirts and suits, each demonstrating a modernised version of historical tailoring. This theme ran throughout the lengthy collection, which spanned from deconstructed vintage clothing decorated with paint to intricate knitted sets which were donned by four models that came out to perform a German song.